LG has luanched its Urbane Watch Luxe with 23 karat gold in collaboration with REEDS retail jewelry company with a price tag of $1200. It is a premium limited edition smartwatch and comes with an alligator leather strap.

LG says it will make only 500 pieces of the watch available after October this year. Each of the watches will carry its own engraved serial number for authenticity.

The pre-order for USA to start later in September at Reeds.com. The watch to sport 1.3-inch Full Circle P-OLED screen and to be powered with 1.2GHz Quad-Core processor.

The watch will be first showcased at the upcoming IFA event scheduled to be held in Berlin.