VIBER AND DELHI BASED START UP KHAUGALIDEALS ANNOUNCED STRATEGIC ALLIANCE TO FACILITATE FUND FLOW TO THE UNORGANIZED RESTUARANT SECTOR OF INDIA
Viber Media S.a.r.l. and Khaugalideals Pvt Ltd are pleased to announce a strategic alliance that will create synergies and fund flows in the food tech and unorganized restaurant sector of India.
India’s largest food tech company which is focusing exclusively on restaurants and discount deals has tied up with instant messaging platform Viber to offer customers multiple ways to engage. Apart from reaching out to customers both companies will work on a common idea to finance the mostly unorganized restaurant sector.
Khaugalideals.com will accommodate the street food vendors on its website and give them maximum online exposure. The delhi based start up is also planning to finance small restaurant brands and to facilitate fund flow to the sector.
“The first-of its-kind partnership aims to present our users with an amazing dining experience even through Viber’s platform, currently Viber has more than 600 million customers all over the globe and the food tech company is all set to connect the mobile messenger service to its customers. This partnership will definitely help khaugalideals.com to reach out to more customers. This alliance is part of Viber’s start-up outreach in India. Both companies will jointly work towards to explore the potential of india’s growing Mobile Commerce space.
Both Viber and Khaugalideals.com shall promote and advertise both company’s features through respective Mobile Apps, Website and social media. Viber will also promote the “public chat” feature of khaugalideals.com through online and offline platforms.
In addition to this Viber user can follow Khaugalideals on Viber chat and read product reviews, live conversations and user testimonials. Khaugalideal’s platform currently features over 10,000 offline restaurants.
Founded by Delhi based young entrepreneur Kartik Saboo in the year 2012, khaugalideals.com has become one of the biggest online restaurant chain in India, with 10,000 restaurants , 6.5 lakh registered users and operations in 14 Indian cities. Company is backed by industry heads like Sanjay Coutinho of Baskin Robbins and along with GK Sinha, a former PepsiCo India Holdings Pvt. Ltd executive.
About Viber Founded in 2010, Viber Media is a Las Vegas and Cyprus registered company with its development centers in Belarus and Israel. The company was founded by Marco and Magazinnik. The company is run from Israel, with much of its development outsourced to Belarus. As of April 2015 Viber has 40 million registered users in India. Globally the mobile messenger has 664 million registered users. Viber App is available on both ios and android platforms.