Published On: Sat, Jun 15th, 2019

Reasons You Should Pursue B. Tech Computer Science with Specialization in E-Commerce

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B.Tech computer science and engineering (Hons.) is one of the most sought-after courses in India, with most PCM students aspiring to get admission in this field. There were about 21.8 lakh students that enrolledfor admission in B.Tech in the year 2015-2016, according to All India Survey on Higher Education.

There are various specializations that a student can opt for when pursuing a B.Tech degree. In universities such as UPES, there are many specializations to choose from such as mobile application development, graphics and gaming, AI and machine learning and e-commerce. They have various courses that are in collaboration with IBM and Xebia, making the degree more advanced and exclusive.

One such course that has a lot of scope in today’s digital advancement is B.Tech. Computer Science and Engineering (Hons.) with specialization in E-Commerce. With the sudden internet boost in the past two decades, everything has changed along with the way we watch movies, order food, explore places, book travel and more. The way businesses function has changed immensely, with sudden expansion in the way they are marketed and reach their target audience.

B. Tech Computer Science

With the e-commerce sector being a vast field, the need for professionals also increases. The field requires professionals who understand computer and technology and the component of software that holds it together. Someone with a B.Tech degree with a specialization in e-commerce has a ton of scope to grow and reach new heights in today’s fast-paced business world. If you’re still not convinced, here are a few reasons why you should pursue e-commerce as your B.Tech specialization.

Ability to Read the Market

With a B. Tech in e-commerce, you are taught to study the latest business trends in the light of digitalization. With skills acquired such as software and website development, you can make modifications to the e-commerce websites or applications to get the maximum traction. You are efficiently able to recognize, study, research, adapt, and implement the latest e-commerce trends.

High Rate of Employment

By 2023, India is expected to surpass the US to become the largest e-commerce hub in the world, according to India Brand Equity Report 2017. With such high hopes and expectations from the e-commerce industry, there is bound to be a need for professionals that are skilled in this field thoroughly. With leading companies like Myntra, Amazon, Flipkart, Paytm and many more players are always looking out for professionals to grow their business, a degree in B.Tech computer Science with specialization in e-commerce comes handy.

Be an Entrepreneur

Why work for someone else, when you can work for yourself? With all the skills acquired with your E-commerce degree, you can start your own business. You can set up your website to sell products or even your services. You can take help of various government programs and schemes that are meant to support budding entrepreneurs. There are endless possibilities with this one!

Promises High Salary

Since E-commerce is such a huge market and expected to grow extensively in the future, it is also a great field that pays well. With not as many B.Tech graduated with a specialisation in e-commerce, the demand goes high and so does the salary. Skills like software design and web designing are highly valued in the job market, especially in e-commerce.

Boost Pre-Existing Businesses

Various organisations and businesses have been long running without exploring the field of e-commerce. With your acquired skills through the duration of your course in B.Tech in e-commerce, you can significantly boost a pre-existing business. You can recognise the need in the market, find the target audience, their needs, and more to take old companies to a new height.

With such a positive future, this gives youeven a biggerreason to pursue B. Tech Computer Science with Specialization in E-Commerce. However, while the demand for B. Tech degree is rising amongst students, not all universities provide a specialisation in e-commerce. One of the universities that do offer this course and is approved with all the certifications is UPES. The course and its curriculum are aligned to the latest trends and development in the digital world. With a highly skilled and learned faculty, students learn to use focus on IT applications in the retail sector and develop techno-managerial skills. All these factors account for reasons why you should pursue B. Tech Computer Science with specialization in E-Commerce.

About the Author

- Paul Linus is an eminent online journalist who has been writing news, features and editorials on different websites from across the world for about a decade. He can be contacted at

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